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Business Coaching

I find the strengths and virtues of my character!

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CSV  (Character Strengths and Virtues)  is a theoretical framework created to facilitate practical applications in the field of Positive Psychology following research by Dr. Martin Seligman, father of Positive Psychology, and Christopher Peterson in 2004. It is very important to recognize the strengths and virtues of our character, in order to fully utilize them to achieve our goals, whether in our personal life or in our professional arena. These strengths and character traits identified by this research are  24 in total and fall into 6 categories . When reading these characteristics, try to keep in mind how much these characteristics express you. Some questions that help us identify our strengths and characteristics are: Contact us The 6 categories and 24 strengths and virtues are as follows: A.  Knowledge and Wisdom . They mainly concern the way of thinking and the way of acquiring knowledge. B.  Mental Courage  – The will to achieve goals despite external or internal difficulties. C.  Humanism  – Strengths in the way we relate to others. D.  Justice  – Strengths in the way we operate within society. E.  Temperance  – Strengths that protect us against excess. F.  Transcendentalism  – Strengths that strengthen relationships with a larger universe and create “meaning.” After discovering our strengths and virtues, answer the following questions to further activate your thinking: Business Coaching

Business Coaching

March! Women’s month!

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Every year on March 8th, we decide to celebrate the gift of our feminine nature and life! On this occasion, a new group of sessions of the Women Do Coaching community begins this March! Every Friday we will meet online and learn the tools and methods   of  business** coaching**. Indicatively, our meeting topics: The purpose of our meetings is to create a new group of women who will discover the benefits of coaching and lay the foundation for the personal empowerment and self-care of each of its members! At the end of our meetings, you will have managed to embrace your uniqueness, and we will celebrate our feminine power together! It’s beautiful to belong to a group that shares the same concerns and anxieties, don’t you agree? As part of our celebration of International Women’s Day, the offer is valid for the month of March: all new members of the team will receive a 20% discount from the initial cost, 10 meetings  , 90′ each meeting, worth €200, for a  final value of €160. The meetings will be held online via Skype and 2 groups will be created, one in the morning and one in the afternoon. Some of the benefits of business coaching are the following: At the end of our meetings: The philosophy of my services through business coaching sessions is to provide substantial support and empowerment to working women (in any employment relationship, whether employed, self-employed, or an entrepreneur) so that they can overcome the stereotypes and limiting beliefs that keep our creative selves hidden! My vision is a general change in mindset and the creation of new working conditions for women so that we no longer have to apologize for any of our work decisions and are now given what belongs to us as a result of our work and performance!

Business Coaching

Burnout syndrome – Professional exhaustion

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Job Burnout syndrome, professional burnout, is not just the overwork, the excessive physical fatigue that we feel. According to the  Mayo Clinic,  job burnout is directly linked to our work stress, it combines our physical and emotional fatigue. The symptoms of burnout These are just some of the symptoms of burnout, the professional exhaustion caused by work stress, the anxiety that many of us experience at work. This lack of enthusiasm, the feeling of frustration, the physical and emotional exhaustion does not only concern us. Burnout during the pandemic. The pandemic and the imposition of teleworking seem to have exacerbated the “workplace burnout epidemic” and has mainly affected women. According to a  survey by Deloitte,  almost 50% have recently experienced work burnout. The participants in the survey were  5,000 working women from 10 different countries, many of whom reported “alarming rates” of stress and work exhaustion. Professional Burnout and Business Coaching Business coaching  through sessions, group or individual, offers specific tools to address the challenges of our work or business activity, including burnout.  With the help of coaching tools, we reexamine the causes that led us to work burnout and redefine your professional goals. We can achieve our goals without jeopardizing our health, our emotional balance or our family life. Business Coaching sessions Business coaching gives you the tools and the business coach gives you the support to leave burnout behind and find joy in your work! In your first session you start setting goals: how to press the off button and leave your work tasks for the next day and how to start finding the balance between work and personal life.

Business Development

Business Plan What is it and why do I need it?

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The business plan, or the business plan / plan in Greek, is the cornerstone of every new business venture. It is the document (text) that describes the business idea and philosophy in detail and clearly. It states what the business is about, what the goals are, and how we will implement them. It is an action guide for transforming an idea into a financially viable business. Before starting a new business or growing an existing one, it’s important to have a workable business plan. Not only is it the best way to set yourself up for success, but it can also help you identify risks and weaknesses in your venture. How many types of Business Plans are there ? There are many examples of business plans with different structures online, but every time you use one you should be aware of the following: A business plan is an important tool that serves a specific purpose and targets a specific audience. The needs of startups seeking financing from investors are different from those of businesses with established brands that want to develop new products/services with their own funds, while the needs of small businesses seeking financing from banks are also different. External Business Plan (for financing) These types of business plans are addressed to individuals and organizations outside the business. Whether it is a business that is operating or not, we use business plans to attract capital from investors or from banking institutions. The most important factor in developing this plan is to know who we are addressing and what the goal is. We will use different elements for a new business idea when we address an investment fund, different elements when we ask for financing from a bank. Internal Business Plan (for management) This business plan is intended for internal use by existing businesses who want to use it as a management tool or when launching a new product or service. It is a document that assesses the current state of a business, its operations, financial goals, and performance. Contact us We plan together your path to success What does a Business Plan include? Summary This is the overview of the business idea and should be short, concise and easy to understand. When writing a summary, keep in mind who and what we are aiming for. This is the first part someone will read and we need to pique their interest. In the summary, we can document Description of the business and products/services This is about the description of the business, the size of the business, the products, services, human resources and the added value we provide to our customers. To describe the business and development potential in detail, you must be able to answer the following questions: Market and competition analysis In market and competition analysis, we should focus on the business environment, the economic conditions of the market, consumer habits, competition and how to react. Implementation strategy One of the most crucial parts of our business plan as it contains key ideas for the development of our business idea. We should clearly define the action plan, the management plan, and the marketing plan. Through these elements, we will be able to ensure that our vision becomes a reality. Resources At this point we analyze the financial, technological and human resources we will need. We should be able to answer questions such as Financial Forecasts Financial estimates, such as revenue, expense, cash flow forecasts and profitability analysis. How useful is a Business Plan? It all starts with an idea. The conception of our ideas often fills us with excitement and hopeful anticipation. The next stage is to write the idea down and start thinking about how to make our idea a reality. That’s why a business plan is as useful as oxygen is to a person. It is useful for both a startup and an existing company. Developing a business plan is not just a formal process, but a critical tool that guides the business towards success, helping to organize, make decisions, and secure the necessary resources for its development. Business plan Do you want to start or grow your business? A business plan is the key to success! Contact us

Business Development

Presenting a business plan to investors for financing

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Okay, I have the business idea, now what? How do I present my idea so I can find funding? If you are having difficulty securing financing for your business, if you want to attract new capital from investors, read the article to start preparing for the presentation of your business plan. Business Plan Presentation When we seek funding for our business idea, at some point we must proceed to present the idea or our business plan to potential investors, creating What is a pitch deck and what is its relationship to the business plan? A pitch deck is a concise proposal that presents the key elements of a business plan to potential investors. Our goal is to get the potential investor thinking as quickly as possible: “Oh, what a wonderful idea! I could make money on my investment”: Once we gain the attention of investors, we will need to present our proposal in detail through a business plan. These two tools should communicate effectively: Contact us Effective presentation in 3 steps How will we succeed in effectively communicating our idea to investors? 1.  Preparing the business plan presentation The most important part of the presentation is the preparation.  Research for suitable potential investors The first step is to research potential investors, identify their investment preferences, and target those most likely to be interested in our idea. Adapting the presentation to specific investors Once you have found the right investors, it is useful to look at their past investments to understand their priorities and goals. For example, if an investor or VC prefers businesses that support sustainable economic and social development, you should highlight this aspect of your venture. Gathering the necessary presentation materials  During the presentation, we should have available all the information (financial forecasts, market research, etc.) that will highlight the uniqueness of our idea and the potential of the business. By carefully gathering this material and being able to respond to every possible question, it will create the conditions for a relationship of trust between us and the investors.  Practice presentation skills Practicing presentation skills is an important part of the process. It will allow us to become more familiar with the presentation material, feel more comfortable, and identify potential problems and weaknesses. 2.  The presentation A successful presentation guides the audience along a specific, prescribed path, a journey with a beginning, middle, and end. This journey can be easily achieved through storytelling. We start with what our audience already knows very well in order to arouse interest and attention. Then we describe the problem we want to solve with our business idea.   In general, the structure of a presentation includes The introduction Here is our opportunity to make a great first impression, to grab the audience’s attention so they will pay close attention.  Business idea and target market. At this point we should clearly explain how the business idea will meet the needs of the market. Business team In this section we should describe our team – our qualifications, skills and experience – in order to create the appropriate climate of trust. Investment plan One of the key elements of the presentation should be the investment timeline. Even if the venture is at its beginning, we should present the timeline for when the investment will yield a profit for the investor and how it will be realized. Contact us 3. Maintaining communication. After the presentation is complete, we should maintain a channel of communication with investors. We can achieve this by sending a thank you letter, where we have the opportunity to briefly present our business idea and the benefits for investors. And of course, we should respond promptly and consistently to any questions that arise. Business plan How a business coach can help you present your business plan Entrepreneurs and founders seek the assistance of a business coach to assist them throughout the presentation preparation process to create an excellent first impression. A business coach can provide assistance at all stages of preparation.

Success Stories

Sales increase at One Day Spa by 30% with Business Best

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Sales Growth: How Business Best Helped One Day Spa Increase Sales by 30% In the dynamic landscape of modern businesses, growth and success require strategic thinking, innovation and constant adaptation. An excellent source of support and guidance on this path can be Business Coaching. Let’s take a look at a real success story that highlights how working with a qualified Business Coach can transform a business and help it bring new products and services to the market. Business challenges “One Day Spa” faced challenges that required creative thinking and expertise to solve. Some of the challenges it faced were: Competition in the Spa industry The spa industry is highly competitive, with many businesses trying to attract the same clientele. This requires businesses to develop strategies to differentiate their services and products and find new ways to promote them. Quality of Services Maintaining high quality services is crucial to the success of spa businesses, as it contributes to customer satisfaction. Improving services is a continuous process but also a significant challenge. Innovation in Products and Services The need for innovation and the addition of new products and services to “One Day Spa” was imperative to attract new customers and retain existing ones. Business Strategy The development of a clear business strategy that will promote the growth of the business and lead to improved competitiveness was essential. As the owners of One Day Spa report, “Business Coaching sessions proved to be crucial for introducing new products and services to our market. Mina Tsava worked with us to analyze market trends and discover opportunities for innovation. Based on her analysis, we created Nenuphar candles, ecological soy candles with crystals, which combine quality with aesthetics and have managed to become a real trend in the market. With Mina’s support, this new product was a successful addition to our range of services. The result of this strategy was amazing! “One Day Spa” not only increased productivity and improved the quality of its services, but also saw a 30% increase in sales due to the new product line. Business Coaching gave us the confidence and clarity we needed to successfully promote these new additions to the market. Working with Business Coach Mina Tsava was a unforgettable experience that helped us move forward and achieve our goals. We are grateful for this opportunity and highly recommend Business Coaching to all businesses that wish to grow and thrive. With the help of Business Coaching, you can succeed not only in improving your operation, but also in promoting new innovative products and services that will enhance your competitiveness and increase your sales “.

Entrepreneurship by Women

Women’s Entrepreneurship – The Challenge of Financing

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In ancient Egypt, Persia or Rome, women were not just housewives and mothers. In Egypt they were doctors, dancers and musicians, in Persia they supervised workers, while in Rome they were business owners, contributing significantly to the economy. As history shows us, the role of women in entrepreneurship has never been limited by social or family obligations. On the contrary, women have always taken an active role in society and entrepreneurship. Today, female entrepreneurship is at the core of innovation and growth. Women entrepreneurs continue to highlight their role in all sectors, contributing to economic prosperity and social equality. And in our opinion, women entrepreneurs are the ones who can really change the world. According to ICAP research, companies led by women perform better in terms of profitability, return on equity and liquidity, suggesting that female entrepreneurship can be an important factor in economic growth. Although women appear to be achieving better results than men in entrepreneurship, their participation in leadership positions is only 25.1%. This percentage remains low because one of the challenges faced by female entrepreneurs is access to financing, to capital. Contact us We plan together your path to success The Challenge of Financing – 7 Solutions for Financing Financing is an important part of the success of any business, but it can be especially difficult for female entrepreneurs. Fortunately, there are many sources of financing available for women who want to start or grow their business. Personal Investment Funds The most common source of financing for women entrepreneurs is their own money. This can include savings, loans from family and friends, or even the sale of personal assets. Family and Friends Family and friends are often willing to help women entrepreneurs start their businesses. This source of financing can be more flexible than bank financing. Bank Loans Banks offer various types of loans and credits that can be used to finance a business. Business loans are usually the most expensive form of financing, but they can be a good option for businesses that have a solid sales history. European Funds – NSRF European programs and funds can provide funding for various types of business projects and initiatives. Social Funds and Organizations Some social organizations and funds provide funding and support to women entrepreneurs with socially or environmentally oriented projects. Crowdfunding Crowdfunding is a popular option where people from all over the world contribute money to a project or business through an online platform. This is a good option for women entrepreneurs who want to create buzz for their business and reach a wider audience. How to choose the right funding source Choosing the right funding source depends on a number of factors, including your business needs, the stage of your business’s growth, and your personal preferences. Here are some things to consider: It is important to do your research and talk to various funding sources before making a decision. Business Coaching We identify the problems together, propose solutions and help you implement the changes. Advice for female entrepreneurs Financing can be a challenge for women entrepreneurs, but there are a few things you can do to increase your chances of getting funds to start or expand your business. Contact us

Business Grants

Funding through NSRF

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What are the NSRFs? The European Social Fund (ESF) is one of the potential sources of funding for socially oriented business initiatives and projects in the European Union. Within the framework of the ESF, there are programmes and actions aimed at supporting employment, training, social inclusion, and human resources development. The European Regional Development Support Programmes (ESRP) constitute a main means of financing and support for entrepreneurship in Greece and other European countries. These programs are funded by the European Union and aim to promote economic growth, employment and improve the quality of life in regions and sectors that need support. In the field of entrepreneurship, the NSRFs offer various forms of support: Forms of NSRF support Business Plan Financing The NSRFs provide funding for the establishment of new businesses or the expansion of existing ones with the aim of creating or maintaining jobs. These programs provide subsidies, grants or subsidized loans to businesses. Education and Training The NSRFs promote the education and training of entrepreneurs and employees in businesses, enhancing skills and professional development. Research and Innovation The NSRF programs finance business investments in research, development and innovation with the aim of improving the competitiveness of businesses. International Business Activities The NSRFs often support entrepreneurs who wish to expand their business activities internationally through extroversion and export programs. Development and Maintenance of Business Parks The NSRFs contribute to the development and maintenance of business parks and innovation spaces. Typically, funding from the NSRF requires the submission of project proposals and participation in competitions for the selection of beneficiaries. NSRF 2023 Programs Two new initiatives are expected to be announced soon within the framework of the “Competitiveness 2021-2027” program, which is part of the NSRF 2021-2027. These initiatives aim to support small and medium-sized enterprises (SMEs) in Greece, with a total budget of 350 million euros. The actions focus on promoting the establishment and operation of new SMEs and tourism businesses, with the aim of strengthening sustainable development and competitiveness, as well as creating opportunities Integrated Support for NSRFs from Business Best In today’s business world, access to finance can be the key to the success of a new business idea or the growth of an existing business. This is where Business Best stands out, offering comprehensive support for the European Regional Development Support Programmes (ESRP), becoming your reliable partner on this business journey. Submitting an NSRF Application: The Road to Funding The NSRF application process can seem complicated and full of bureaucratic hurdles, but we are here to make it simpler and more efficient for you. We take care of the entire NSRF application process, analyzing and completing each required document with care and accuracy. Our ongoing support means that you will not be left alone at any stage of the process. Empowerment and Strategy with Business Coaching Before we even proceed to submit the NSRF application, we understand the need for the entrepreneur to formulate a strong business strategy. Through  Business Coaching , we help you identify the goals and direction you want for your business. We equip you with the tools you need to develop a successful business strategy. Creating a Business Plan: The Key to Success A carefully designed business plan is essential to prove the value of your business idea to funding agencies. Business Best leaves nothing to chance. With our experience and expertise in creating business plans, we help you create a coherent and convincing business plan that will provide you with sources of funding. Why choose Business Best for NSRF? Business Best stands out from the competition within the field of entrepreneurship support due to the following competitive advantages: Specialization and Experience Business Best has a specialized team of professionals with many years of experience in the field of finance and entrepreneurship. The awareness of the challenges and needs of entrepreneurs allows the company to offer specialized support and advice. Comprehensive Support Business Best offers a comprehensive approach, covering every stage of the financing and business development process. It undertakes the submission of NSRF files, personal empowerment through business coaching, and the creation of necessary tools such as the business plan. Customized Solutions Every business is unique, and Business Best understands this. It offers personalized solutions that adapt to the needs and goals of each entrepreneur. Ongoing Support Business Best does not abandon its clients once the funding process is complete. It continues to provide support after submission, helping them effectively manage resources and execute their business plans. Collaboration with Trusted Organizations Business Best collaborates with reliable institutions and partners in the field of financing and entrepreneurship, ensuring the reliability and success of the programs it offers. These competitive advantages make Business Best the ideal partner for any entrepreneur seeking support and professional guidance in the world of entrepreneurship and finance.

Phenomenal

The Phenomenal community at the Lean In Athens Greece Conference

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On Saturday, September 30, the  Phenomenal team  participated in the  Lean In Network Greece – Athens conference #by_strong_girls . The conference included speeches, discussions and workshops that had a common goal: To find ways in which we can all encourage girls every day to be bold and pursue their dreams. The  Phenomenal team  participated with a workshop aimed at teenagers on “How to start your own business?” Mina Tsava gave a comprehensive presentation on entrepreneurship and business. Using the business coaching methodology, he presented an action plan for the following issues: The presentation concluded with a series of examples of failure. These examples show that failure is inevitable on the path to success. To encourage children to pursue their dreams, we must teach them to see failure as an opportunity to learn and grow. The participation of both girls and boys, aged 12-18, was excellent! During the presentation, many questions were asked and the SMART & SWOT ANALYSIS tools were applied in practice. It is worth noting that the most questions and comments were made by Panagiota, a 12-year-old girl! A fact that shows how “mature” the thinking of young children is compared to older generations! The conclusion is that we need to empower young girls and boys to be able to communicate their admirable, structured thinking. In 2013, Sheryl Sandberg founded LeanIn, an international non-profit organization that seeks to provide women with ongoing inspiration and support, empowering them to achieve their goals. LeanIn Network Greece – Athens is an independent group of volunteers that officially collaborates with the international organization LeanIn.

Business Grants

Establishment of new tourism businesses with NSRF funding

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New NSRF program for the establishment and support of tourism businesses The pre-publication for the support of the establishment and operation of new small and medium-sized tourism enterprises was made on October 11, 2023. Through this action, the Ministry of National Economy and Finance focuses on increasing the competitiveness of the Greek tourism industry with key pillars: The Investment Plan described by the Action Investment Plan Budget The minimum limit of subsidized investment project budgets is €80,000 and the maximum limit is €400,000. Investment Plan Support Rates Overall, the aid rate can reach up to 55% for investments carried out in remote areas or that create jobs. Duration of Investment Plans 24 months Which Investment Plan expenses are covered by the grant? The expenses covered are: Basic Participation Requirements The financing action concerns  start-ups and newly established medium, small and very small enterprises  that are expected to operate in the tourism sector. Location:  Investment exclusively in one region of the country. Projects with a location in the Regional Unit of Mykonos and the Regional Unit of Thira, in the Municipality of Thira, except for the Municipal Community of Thirasia, are excluded  . Eligible KADs:  The eligible KADs will be announced in the Detailed Invitation.  Location:  The company must provide accurate information and location data of the location of the investment.  Building permit:  The company must have an approved building permit or at least a filed application for its issuance in cases of construction and completion of buildings.  Land use certificate and use rights  Private Participation:  Private Participation is the percentage of the investment that will be financed from the company’s own resources. The percentage of Private Participation will be defined in the Detailed Invitation.  Reg. EU 1407/2013:  Meet the conditions for the application of EU Regulation 1407/2013 (De Minimis) on which the Action is based. Specifically for investments in tourist accommodations, the action distinguishes two categories:  Main Hotel Accommodations and Non-Main Hotel Accommodations. The basic requirements for Main Hotel Accommodations are: The basic requirements for Non-Main Hotel Accommodations are: Submission and evaluation of funding applications to the NSRF. What entrepreneurs who want to take part in the action and submit their application should know is that the participation requirements and comparative evaluation will be checked. Benchmarking is the process by which applications are evaluated against each other. Each application is scored based on certain criteria and the applications with the highest scores are selected for funding. For this investment plan, it must meet specific conditions: To have a better chance of getting your plan approved, you need a specialized partner who will help you create a viable and profitable business plan. The NSRF 2023 programs have been announced

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